The Bachelor of Science in Business Administration major in Marketing Management program at the State University of Northern Negros prepares students to become globally competitive and well-rounded marketing professionals through innovative marketing programs that integrate sustainable strategies and promote societal advancement. The program provides comprehensive knowledge in areas such as marketing research, distribution management, product and brand management, personal selling, and pricing strategies. It equips students with the skills needed to thrive in the dynamic business environment. Graduates are prepared for roles such as account executive, marketing analyst, brand manager, and social media specialist, excelling in various marketing settings.
There are no specific requirements for this course. As long as you are a high school graduate, able to submit the necessary credentials/documents, and pass the college entrance examination and interview, you will be eligible for admission and enrolment in the BSBA program. Students who were not able to complete secondary level of education have the chance to be admitted if they pass the Philippine Educational Placement Test (PEPT).